A beginner-friendly workshop that helps small business owners
and home entrepreneurs learn how to market online — without
depending on others.
Create attractive posters and flyers for social media using Canva or Photoshop.
Learn to shoot, light, and edit short videos using just your mobile phone.
Set up, run, and monitor simple ads to attract real customers.
Learn what to post, when to post, and how to engage with followers.
Make your business look professional with the right colors, fonts, and tone.
Create attractive posters and flyers for social media using Canva or Photoshop.
Learn to shoot, light, and edit short videos using just your mobile phone.
Set up, run, and monitor simple ads to attract real customers.
Learn what to post, when to post, and how to engage with followers.
Make your business look professional with the right colors, fonts, and tone.
Make your business look professional with the right colors, fonts, and tone.
Understanding branding and its importance for small businesses • Traditional vs digital marketing • Defining your brand identity and audience • Elements of a strong digital brand.
Activity: Identify your brand tone and create a simple brand board.
Basics of visual design • Picking colors, fonts, and themes • Step-by-step poster creation in Canva • AI tools for ideas and inspiration.
Activity: Design your first business poster for social media.
Mobile shooting techniques • Lighting & framing • Editing with VN app • Making short promotional reels.
Activity: Create and edit a short product/service video.
Google My Business setup • Adding photos, descriptions, reviews • Local SEO tips • Instagram & Facebook basics • Insights, engagement, post types.
Activity: Set up GMB and optimize your social pages.
Intro to social campaigns • Campaign types (awareness, engagement, leads, sales) • Step-by-step Meta ads setup (audience, budget, objectives, preview).
Understanding ad metrics • Analyze results • Improve your next campaign.
Activity: Create a demo campaign and review results.
